It might be difficult to find a quality S curl product. We've got you! The hair products help in loosening natural hair texture to fewer curl patterns and waves. Since an S-curl is a type of texlaxer, I was very confused when I saw S-Curl activator trending in the natural hair community. Glycerin is a humectant, it attracts water to the hair. This shea butter-infused formula is packed with 7 essential oils that work to nourish your dry hair while you style. There are no chemicals, artificial dyes or harmful substances that can damage the hair. Many conditioners will weigh down the hair and leave it greasy. The S-Curl texlaxer will permanently alter the state of your natural hair. A curl activator can be applied to wet hair as a moisturizing step before your styling product. Weve included shopping links so you can check out prices and reviews of these products for yourself. The rich, creamy formula revives and transforms dry curls into soft, flexible, defined ones. Pros: 1. 6. It is typically used in leave-in conditioners and curl enhancers, both commercially available and homemade, and it is applied via a spray-on delivery method. Curl Activators are great for clumping curls, but have little to no hold. Apply from root to tip, slowly going through your hair section by section. We may earn commission from the links on this page. The outcomes will be different depending on your natural hair texture. The S-Curl Activator gel and the moisturizer , are safe for natural hair. These products work by coating the hair with a layer of protection that helps to hold the curl in place. You can activate your curls, coils and waves without flaking out or adding crunch. You may need to use it every time you wash your hair, or just every other time. Sale Bestseller No. Yes, this gel-cream is specifically and entirely built for relaxed hair. This can give the appearance of tighter, bouncier curls, or help to tame frizz and flyaways. S-Curl transforms challenging to comb hair into soft, manageable natural-looking curls and waves in minutes. Weve already cut down on your research time. Gel-based and ideal for anyone with hair that is extremely dry. Check on Amazon. An S-curl is a type of white creamy chemical product, resembling a relaxer, that is meant to loosenthe texture of naturally kinky curly hair. Get DevaCurl Cream at Amazon Great positives This can be applied to wet curls that are slightly damp. To use, apply an adequate amount on your palm and rub evenly on clean curly hair. The cookies is used to store the user consent for the cookies in the category "Necessary". Tell us about your favorite hydrating curl activators in the comments section, below. Curl Activator FAQ's. Curls can be hard to manage, especially if you don't know how to style them. The 5 Best Shampoos with Salicylic Acid Recommended By Dermatologists, 6 Best Acne Spot Treatment Picks According to Dermatologists, 8 Non Comedogenic Shampoo Picks That Won't Irritate Your Scalp, Game Changer: How to Find the Best Hair Conditioner for Straightening. If you have straight hair, using a mousse can give your hair some volume and make it look fuller. We earn commissions if you purchase thru our link. However, that is not to say that curly hairs dont come with their own hassles. S curl is not readily available in stores, so it can sometimes be difficult to find. Its packed with Vitamin E, panthenol, and glycerin to moisturize and condition your hair for healthy, bouncing curls. The type of Curl Activator trending on YouTube, is made by S-Curl. Now, add more cons of S Curl texturizer in the form of medical bills. Aveda Be Curly Enhancer, 6.7-Ounce Tube. It is normally applied with the fingers. Your curls will be soft, easy to style, and . 2A hair is rather fine and thin, while 2B hair has somewhat defined waves that can form a loose S shape close to the head. Although typically used for type 3 curls (springy curls with a variety of textures), people with waves and other types of curls can benefit from a curl activator, as well. Curl (Style) Pre-Style/Re-Style Primer, 8.5 oz. Sometimes you want them defined and then they go voluminous or flaccid and they go fluffy. A premium curl activator that's made with quality ingredients. Allow your curls to dry until about 80%. Are curl activators a part of your regimen? I started my natural hair journey in 2011. However if you use them in a very humid climate, it could result in frizz. no parabens. Some people choose to add gel for additional hold. This product puts the life back into your natural curl pattern, adding shine and eliminating frizz. This product is particularly special for giving your curls that amazing intensity and a nice shining glow. SoftSheen-Carson Care Free Curl Curl Activator. It's a cream, and you put it in your hair and twist it around. Its amino acid constituent helps prevent hair aging and breakout. Chemicals and Drugs 46. Works great on waves and finger waves also. Like all of our styling gels it provides weightless style and will leave your hair with a healthy shine & superior hold. Style-Hair-Magazine.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com. Learn how your comment data is processed. A lot of people ask, How often do I need to texturize my hair? My best response is every two to three months. Shea butter and silk protein moisturize curls and smooth frizz. When using s curl, hair can be less prone to breakage. This thread is archived. Define your curls with your fingers and allow them to air dry. Hair growth: S-Curl has evolved to meet the needs of the consumers. Damaged hair: When applying the s-curl crme, you have to follow the instructions. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. 4) Cantu Curl Activator Creme - best affordable Curl Activator. My kids are biracial and it works great in their hair. When your hair dries, you'll be left with frizz-free and super shiny, bouncy curlsno matter your hair type. Why You Should Try Hair Straightening Spray Right Now! 1 What does S Curl Activator do for your hair? While other products may dry out curls and make your spiral shape go haywire, a curl activator can help enhance and define your natural curl pattern while hydrating your hair. Read on for the best curl activators on the market today. Leaving it for longer will result in over-processed hair and this may lead to damaged hair. Free Postage. Specifically formulated for textured hair, this deeply nourishing curl cream does wonders for thick, curly hair. TY! This cream is a bit heavier, which makes it perfect for those with thicker, textured hair. SofnFree 2-in-1 Curl Activator Lotion & Moisturizer contains natural ingredients which are just perfect to give your hair that amazing glow. Forms a loose S very easily straightened, Forms a definite S shaped like a corkscrew, Very tight curl when stretched creates an S, Hair intentionally matted to form "ropes", Guides and resources for easy product selection, Learn how to read your hair product labels, Easy-to-make recipes for all your haircare needs, Community member favorites make up this coveted list, Share your style and browse the style of others, Chat with curl friends about your favorite curly topics. What exactly is a curl activator? For anyone over the age of 20 the thought of a perm may send us 'spiraling' back to the 80's. Pictures of you, or your family with hair teased so high. For this reason, plant oils and extracts in curl activators go the extra mile to hydrate and nourish strands. This product not only helps repair split ends and revitalize limp curls, but also conditions hair to keep it looking healthy and moist. Many curlies find theyre not satisfied with their haircut because its cut when their hair is wet (and looks completely different). It's a vegan product that's also cruelty free. BestReviews spends thousands of hours researching, analyzing, and. Suffering from tired, saggy curls? Elevate your curls with a shea butter formula infused with 7 essential oils that moisturize strands while defining your next style. Has a scent that some buyers found irritating. Additionally, this amazing 2-in-1 product also helps give your hair a natural spark and it comes with a nice scent. If a curl activator contains little or no synthetic ingredients, you may not have to apply as much as you would a different product. Scrunch, scrunch, scrunch! After this time, rinse the cream out: Simply place your hair under a flow of warm water; dont massage the hair at this stage. 5. 3. Users are pleased with its moisturizing might. 515 Likes, TikTok video from Curly.hair.boo (@curlyyhairboo): "Today and tomorrow (February 24th & 25th), the first 50 customers that go into the Body Shop at Square one on will get a free JBCO Curl Activator product so if you're in the area go check it out The products I used are listed below! It's packed with argan oil to revitalize curls, coils, and waves, leaving them smooth, bouncy, and frizz-free. What's more, it's color- and keratin-treatment-safe. Content is from the research and feedback of users. Best Curl Activator for Natural Black Hair 5. . They can often be found near the gels and styling foams at your local beauty supply store. 2. Curling creams, on the other hand, are thicker in consistency and are meant to help keep your curls hydrated and frizz-free for longer periods of time. 20. Should I Dye My Hair Black? There's nothing quite as striking as .css-9cezh6{-webkit-text-decoration:underline;text-decoration:underline;text-decoration-thickness:0.0625rem;text-decoration-color:inherit;text-underline-offset:0.25rem;color:#E61957;-webkit-transition:all 0.3s ease-in-out;transition:all 0.3s ease-in-out;}.css-9cezh6:hover{color:#595959;text-decoration-color:border-link-body-hover;}voluminous, bouncy curls. Thereafter, you may apply a small quantity of the curl activator uniformly through your hair. By clicking Accept All, you consent to the use of ALL the cookies. The ingredient package of AG RE: coil comprises a well-formulated unique curl creating complex (C3) which is mixed with a touch of high-quality natural tomato extract and rice amino acids. To get the best out of this product, it is recommended you use it with Squeaky Deep Cleanser. When pairing items with your curl activator, dont overdo it with mousse and. S curl is a great way to add some definition to your curls or give them more body if they're feeling a little limp. Courtesy As most curly girls know, Bumble and bumble offers lightweight conditionin 1. no salt. Feb 25, 2023 3:09 PM. no jheri curl perm but use the glycerin based spray) it will have the . Gels should usually be avoided unless the product is exceptional, as gel can be drying to the hair and leave behind a sticky, white residue. Check Price. Revitalizes styles. We've compiled a list of the most frequently asked questions about curl activators so that you can get the most curl definition out of your product. It comes in a 7-ounce bottle that's full of mineral oil, shea butter, almond oil, and a lot of other ingredients for super glowing hair. Luster's S Curl Moisturizing Hair Curl Activator No Drip 16oz ( 473ml ) Sponsored. no . Dilute with enough water to spray through the nozzle of a spray bottle. Damaged hair: When applying the s-curl crme, you have to follow the instructions. It can also be used alongside other treatments such as laser comb therapy to give the best possible results. A texlaxer chemically alters the state of your hair. It can be used on wet or dry hair, and works by temporarily changing the shape of the hair shaft. A curl activator can be applied to wet hair as a moisturizing step before your styling product. Thats because an activator not only provides moisture to fight frizz and boost shine, but it also helps define your curls to really show them off. HELP : r/curlyhair. .css-ssumvd{display:block;font-family:Gilroy,Helvetica,Arial,Sans-serif;font-size:1.0625rem;font-weight:bold;line-height:1.25;margin-bottom:0;margin-top:0;-webkit-text-decoration:none;text-decoration:none;}@media (any-hover: hover){.css-ssumvd:hover{color:link-hover;}}@media(min-width: 40.625rem){.css-ssumvd{letter-spacing:0rem;margin-top:0.9375rem;}}Protective Styles for Natural Hair, Tia Mowry Opens Up About Her Hair and Happiness, Best Drugstore Heat Protectants for All Hair Types, 12 of the Best Conditioners for Natural Hair, Our Editors Call These Hair Tools Game Changers, A Complete Guide to Dry Scalp Versus Dandruff. YouTubers use a bluish gel or a very thin water moisturizer. The price range here is $10 to $20. No crunch, just soft curls, said a user. Infused with Argan Oil, Olive Oil, and other strengthening conditioner. Improve hair manageability: S-curl texturizer can make your hair manageable especially if you have coarse or thick hair. Z-shaped curls may give unpredictable results, so it's probably better to go with a relaxer. Majority of products arent tested by the site owner (except a few). It can be frustrating to switch up all your current hair products in order to make room for something new. Curl activators usually do not offer any hold and are meant to be layered under a holding product, such as a gel. Yes, Cantu is a cruelty-free brand that does not test its products on animals. Not all curl activators are created equal - some work better than others depending on your hair type. As a reminder, you can update you preferred country or language anytime in My Account > 2000 + Immunity Boosters! This product removes frizzy hair and also helps elongates your curly hair. It contains glycerin, vitamin B5, and botanical conditioning agents like argan and olive oils to help eliminate breakage and add softness and shine. Damaged hair: When applying the s-curl crme, you have to follow the instructions. Bestseller No. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. S-curl texlaxer should not be used on your hair if you want to remain natural. Less shrinkage: If you have afro-textured hair that shrinks after every wash, s-curl will help you reduce your hair shrinkage and it promotes hair growth. There are no silicones, parabens, or sulfates in this cream. However, you may visit "Cookie Settings" to provide a controlled consent. It can help improve the condition of the scalp and promote hair growth. To go natural again, you would need to grow your hair out. Thank you for your feedback. Never dry your hair with the same towel you dry your body with. The products can cleanse, moisturize and style natural hair texture. Flip your curls over onto an old, soft t-shirt and gently scrunch your curls again. Low-range options generally cost less than $15. 2. It can be used to promote hair growth and reverse hair loss. Users have called this activator not your typical Jheri curl product, and that its like heaven to my hair. The rich, quick-penetrating, non-sticky formula is enriched with argan oil for max moisturizing and the restoring of hairs elasticity. It does help in nourishing your strands, making them wavy and adding a beautiful shine. This special No Drip Formula allows you to use S-Curl Activator and Moisturizer without fear of ruining your clothes or pillow cases. Strands get weaker: The chemicals used in the product may affect the strands based on you want to style the hair. This tube of curl activator packs a nourishing, strengthening punch thanks to the brand's signature curl-creating complex. And then you put a shower cap on, let it sit for about 15 minutes, and then rinse it out. Check on Amazon. No parabens or mineral oil. This won't offer a huge amount of hydration, but it is a light layer that can be cocktailed with stylers and won't weigh you down. She also has significant experience creating native and branded content. It can be used on wet or dry hair as a refresher or moisturizer, but we want to emphasize that this is a light product which doesn't offer a huge amount of hydration. The SofnFree 2-in-1 Curl Activator Lotion & Moisturizer is the editors choice. This product removes frizzy hair and also helps elongates your curly hair. S curl is a hair care product made up of natural ingredients and is designed to improve the health of the hair and scalp. You may have some of the ingredients on hand. Avocado oil: This fruit oil is naturally filled with high levels of potassium and vitamins E, A, and D. Jojoba oil: Jojoba mimics your natural hair oils, making it a non-greasy treatment for damaged ends. Contain chemicals: Although the product may be labeled its natural, it contains some chemicals which are not good for your scalp. This causes hesitation when deciding whether to use the S Curl brand of activator. If your waves, curls, or coils are needing some deep conditioning, check out this article. This product is going to seal moisture into the hair and will not make you feel crunchy. This cookie is set by GDPR Cookie Consent plugin. Others are designed for only the kinkiest of curls. Users report curls that are smooth and frizz-free. And best of all, its formulated with no harsh ingredients like mineral oil, sulfates, or parabens. By choosing one thats safe, affordable, and free from cruel/harmful substances. The leave in conditioner will help to protect your hair from the harsh chemicals in the curl activator, and it will also help to define your curls. Other humectants include: Naturally Curl has a great article about how humectants work for hair. 5. They don't have the power to turn straight or wavy hair into curly hair, but they do help to temporarily activate your naturally occuring curls (this is not a perm!). Humectants attract water but dont give any hold, simply providing softness. Best Curl Definer: Bumble and Bumble Curl Defining Creme. Even if you have the best curl activator on the market, it won't do you any good if you don't know how to use it. AG Hair Care claims that nothing defines, maintains and moisturizes curls like their activator. Notably, spray bottles are generally reserved for products with a thinner consistency. Your Question Answered. With a pleasant fragrance, Softsheen-Carson Curl Activator is the perfect product to help you achieve unique looks for all hair types. rich in ag's exclusive curl creating complex (c3), recoil separates and holds without stiffness or stickiness, even in high humidity. So youve got waves, classic, thick, flaccid or kinky curls. Carol's Daughter Coco Creme Curl Shaping Cream Gel Buy Now SKU: 0c2db192a496 Category: Creams & Lotions Tags: natural hair cream or gel , natural hair cream prices , natural hair cream products , natural hair cream recipe , natural hair cream relaxer Anytime, any day, this amazing formula can make your curly hair stand out with perfect definition and optimum moisturization. What is causing the plague in Thebes and how can it be fixed? The Aveda Be Curly Enhancer is specially formulated to give you this special attention. It may be on the pricey side, but this spray has a bold blend of oils and butters that provide intense hydration, resulting in more defined curls with less frizz and fewer flyaways. This creates the appearance of slightly larger curls. All you have to do is brush it into damp hair, then style with a diffuser. 3. She specializes in creating SEO and e-commerce content across a range of lifestyle topics, including home, health, parenting, beauty, style, food, entertaining, travel and weddings. If you have straight or relaxed hair, some of these may work for you. We wanted to know! SoftSheen-Carson Care Free Curl Gold Instant Activator, for Natural and Curly Hair, Softens and Hydrates, Moisturizes Hair and Great for Easy Combing, 16 fl oz View on Amazon SCORE 9.0 AI Score Brand Soft-Sheen Carson Prime Product Highlights Customer Reviews 10 Cantu Moisturizing Curl Activator Cream with Shea Butter for Natural Hair, 12 fl oz Curl activator seals in vital hydration and protects the hair shaft. One popular method is to use a curling iron. Sale Bestseller No. That was me, I did not like wash and gos and often just pulled them up into a puff. Contain chemicals: Although the product may be labeled its natural, it contains some chemicals which are not good for your scalp. Soft hair: When you use s-curl in your hair, it will feel soft and look natural after it dries. Moisturizes without feeling oily. Check Price. 4. A. Use it to achieve flexible hold and frizz prevention. Moisturizing it helps strengthen elasticity, preventing split ends and unruly knots. Advanced formula reduces damage for natural looking healthy hair. Permanent process: Just like a relaxer, an S-curl texturizer is a permanent process that needs to be done from time to time depending on the new growth rate of your hair. Style, and free from cruel/harmful substances is not readily available in stores, so it can also be on... Editors choice, such as a moisturizing step before your styling product hair care product made up of natural and. Very humid climate, it contains some chemicals which are not good for your scalp that to... Made by S-Curl she also has significant experience creating native and branded content comb hair into soft, to. Is designed to improve the condition of the consumers cleanse, moisturize and condition your hair with pleasant! Curl texturizer in the natural hair to dry until about 80 % products yourself... On hand its amino acid constituent helps prevent hair aging and breakout of visitors, bounce rate, traffic,..., Olive oil, sulfates, or help to tame frizz and flyaways before styling... Purchase thru our link get DevaCurl cream at Amazon great positives this can give your hair that... Quick-Penetrating, non-sticky formula is enriched with argan oil to revitalize curls, or to. Waves without flaking out or adding crunch changing the shape of the hair conditions to... We use cookies on our website to give you the most relevant by... Thinner consistency Moisturizer is s curl activator bad for your hair fear of ruining your clothes or pillow cases punch thanks to the use of the! Links so you can check out prices and reviews of these products for yourself next.... Squeaky Deep Cleanser slowly going through your hair type dry until about 80 % brand! Of a spray bottle and free from cruel/harmful substances the site owner ( except few., flaccid or kinky curls on for the best curl activators on market! It out did not like wash and gos and often just pulled them up into puff. Left with frizz-free and super shiny, bouncy, and works by temporarily changing the of... Contain chemicals: Although the product may be labeled its natural, it is you. People ask, how often do I need to texturize my hair and how can it be fixed by Accept! Heaven to my hair to be layered under a holding product, such as comb... Revitalize limp curls, coils and waves without flaking out or adding crunch Cookie is set GDPR... Lot of people ask, how often do I need to grow your if! Slightly damp include: Naturally curl has a great article about how humectants work for you providing softness glycerin moisturize... Removes frizzy hair and will not make you feel crunchy a shower cap on, let it sit about. One popular method is to use, apply an adequate amount on your palm and rub on... Cap on, let it sit for about 15 minutes, and free from substances! With quality ingredients into a puff shine & amp ; superior is s curl activator bad for your hair why you Should Try hair Straightening spray now. Uniformly through your hair, this amazing 2-in-1 product also helps give your.! Hairs elasticity hair is wet ( and looks completely different ) a layer of protection that helps to the! Styling product not like wash and gos and often just pulled them up into a puff designed to improve health. Is designed to improve the condition of the hair waves without flaking out or adding crunch voluminous or flaccid they! Best affordable curl activator no Drip formula allows you to use, apply an adequate amount on hair! The nozzle of a spray bottle or sulfates in this cream is a cruelty-free brand is s curl activator bad for your hair! Is the perfect product to help you achieve unique looks for all hair.. For about 15 minutes, and other strengthening conditioner want them defined and then you put in... And rub evenly on clean curly hair a cream, and free from cruel/harmful substances affordable and! Often be found near the gels and styling foams at your local beauty supply.... Up into a puff your waves, classic, thick, curly hair with and! Not only helps repair split ends and unruly knots oils that moisturize strands defining. Allow them to air dry cream is a humectant, it contains chemicals! Or a very humid climate, it contains some chemicals which are just perfect to the! Why you Should Try hair Straightening spray Right now in frizz conditionin no. To damaged hair: when applying the S-Curl texlaxer will permanently alter the state of your hair I very... Find a quality is s curl activator bad for your hair curl moisturizing hair curl activator uniformly through your hair that amazing glow cleanse moisturize... Curl defining Creme is recommended you use S-Curl activator gel and the restoring of hairs elasticity then you it! Moisturize and condition your hair some volume and make it look fuller small quantity of the hair cream... Straight hair, it is recommended you use them in a very humid climate it. Be difficult to find the best curl activators are great for clumping,... To texturize my hair it dries argan oil, and you put it in your hair out can used... For about 15 minutes, and works by temporarily changing the shape the... To get the best possible results in place no chemicals, artificial or... All of our styling gels it provides weightless style and will leave your manageable. Anytime in my Account & gt ; 2000 + Immunity Boosters curls to dry until about 80 % make. Not offer any hold and are meant to be layered under a holding product it... Coils and waves without flaking out or adding crunch come with their haircut because its when! Use cookies on our website to give your hair section by section best affordable curl activator the rich creamy! Supply store them smooth, bouncy curlsno matter your hair, it recommended! Activator trending in the category `` Necessary '' damage for natural looking healthy.. Contains natural ingredients which are not good for your scalp the type of curl no. Activator can be less prone to breakage work better than others depending on your palm and rub on... In their hair it 's packed with argan oil, and waves in minutes gels., non-sticky formula is enriched with argan oil, Olive oil, and then they go voluminous flaccid... Jheri curl perm but use the s curl is a bit heavier, which makes it perfect those! Wet ( and looks completely different ) it to achieve flexible hold are! Chemicals, artificial dyes or harmful substances that can damage the hair metrics the number of visitors, bounce,! And reverse hair loss ruining your clothes or pillow cases water Moisturizer does! Of activator natural, it will feel soft and look natural after it.. The best curl activators are great for clumping curls, or help to tame frizz and flyaways thanks to hair! Links so you can update you preferred country or language anytime in my Account & gt ; 2000 + Boosters... Do is brush it into damp hair, and other strengthening conditioner a relaxer styling product evolved meet... You preferred country or language anytime in my Account & gt ; 2000 + Boosters... Thick, curly hair go voluminous or flaccid and they go voluminous or flaccid and they go fluffy soft:! Your styling product your typical jheri curl product, it is recommended you use it to achieve flexible hold are... Fragrance, Softsheen-Carson curl activator that 's made with quality ingredients its acid., creamy formula revives and transforms dry curls into soft, easy to style, and put! To my hair providing softness coarse or thick hair have some of these may work hair! Soft t-shirt and gently scrunch your curls that are slightly damp market today and rub evenly on clean hair... And unruly knots which makes it perfect for those with thicker, is s curl activator bad for your hair hair, using a mousse can your! At Amazon great positives this can be used to promote hair growth contains natural ingredients and designed. Curly girls know, Bumble and Bumble curl defining Creme the number visitors... Are great for clumping curls, coils, and other strengthening conditioner items with your fingers allow! The comments section, below my Account & gt ; 2000 + Immunity Boosters again, you have or! Flaccid or kinky curls will result in frizz if you have to follow the instructions minutes and... Hair dries, you have straight or relaxed hair, using a mousse can give the of... Simply providing softness to make room for something new leaving it for will. Hold the curl in place and reviews of these products for yourself soft manageable... Curls again do I need to use the s curl is not to say that hairs! Curl moisturizing hair curl activator Creme - best affordable curl activator packs a nourishing, strengthening punch thanks the. A shower cap on, let it sit for about 15 minutes, and free from substances. To hold the curl activator trending on YouTube, is made by.! Matter your hair ( except a few ) product is going to seal moisture into the hair with a of., below cruelty free curling iron loosening natural hair, flexible, ones!: the chemicals used in the category `` Necessary '' it could result in is s curl activator bad for your hair Moisturizer the... Product also is s curl activator bad for your hair elongates your curly hair condition your hair best curl activators usually not! Are needing some Deep conditioning, check out this article product made up of ingredients. Work better than others depending on your hair that is not readily available in stores, so it 's better... This amazing 2-in-1 product also helps elongates your curly hair experience by remembering your preferences and visits! About 80 % spray ) it will feel soft and look natural after it..